Engineered for recovery · Made in India
Support that understands what your body has been through.
Mastectomy bras, nursing bras, breast prosthetics and everyday essentials — For women whose bodies are changing — through recovery, birth, feeding, or time — Sugar Shell makes intimates engineered for the body you have today.
Shop by what you need
Every product is grouped by the journey it was made for.
Most recommended
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In their words
★★★★★Very useful for breast cancer survivors. It solved my problem of converting normal bras into mastectomy bras.
★★★★★Delivered ahead of time, good quality fabric, fits perfectly — and gives new confidence post surgery.
★★★★★I searched two years for a comfortable mastectomy bra for my mother. She is happy with it now.
From our Instagram
@sugarshellbrands · fit tips, studio days and the women behind the brand
Why we exist
“It began in a hospital waiting room. Women recovering from mastectomy and childbirth were wearing bras that added to their pain instead of easing it. That gap was the whole reason for Sugar Shell.”
Sushmita Basak — Founder. NIFT Fashion Technology, Biomedical Engineering, MBA Finance. Incubated at NSRCEL (IIM Bangalore), NDBI and IIM Visakhapatnam.
Supported by
Incubation and ecosystem partners backing Sugar Shell.
Awards & recognition
Milestones from the Sugar Shell journey so far.
Press
Featured in Forbes India
Recognised by Forbes India under “Meet India’s Top 100 Startups to Watch Out for 2025” as part of Leap To Unicorn – Season 3, a flagship startup program by IDFC FIRST Bank, in association with Moneycontrol and CNBC-TV18.
Event
The Radiant Wellness Conclave
Honoured by the Radiant Wellness Group for contributions that support holistic well-being across multiple dimensions of health. This acknowledgment celebrates a continued commitment to elevating confidence, care, and quality of life in an era of disruption
Partnership
Sugar Shell × Pinterest Inclusion Fund
Selected among emerging impact-driven businesses championing inclusivity and thoughtful design in consumer wellness. The program offers mentorship and visibility, helping accelerate inclusive solutions for women in sensitive recovery phases.
Award
Her Circle Bizruptor of the Year 2025
Awarded for driving positive transformation in women’s health and well-being through innovative recovery solutions. This recognition highlights leadership in creating dignity-focused comfort for women navigating sensitive health journeys.